June 5, 2025

Goodwill of South Central Wisconsin

Impact Stories

Goodwill

FCI provided financing to support the renovation and buildout of a new Goodwill retail store and donation center on the west side of Madison. This location expands Goodwill SCW’s ability to serve the broader community while advancing its mission.

The store creates accessible employment opportunities for individuals who often face barriers to work, including those with mental and physical disabilities. Revenue from the store supports additional community services such as workforce development, job training, affordable housing
assistance, volunteer tax preparation, and a community voucher program that increases access to essential goods for individuals with limited incomes.

25+

new jobs created

50- 60k

donations processed annually

Michele Harris

President & CEO Goodwill SCW

“Opening a new store on the west side of Madison was such a GOOD decision for Goodwill, the community, its residents, and businesses as well. We were able to fill a large retail vacancy at High Point Centre, bringing more business to the area, and expand our community service footprint on the West Side. This all could not have been possible without the support we received from our partners at Forward Community Investments. Their investment in Goodwill
helps us spread the GOOD to others.”

Interested in becoming an FCI Borrower?

Read more about our lending programs to see how we ensure Wisconsin-based nonprofits, real estate entrepreneurs, and small business owners have access to resources and capital they need to thrive. 

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